Jobs with RFS Corporate Members

Engagement Officer

Yorkshire or Northumberland

Job details


York or Newcastle



Hours of work

Flexible working, Full-time, Job share



Closing date

April 14, 2024


Blended working with either York (Foss House) or Newcastle (Tyneside House) considered as ‘parent’ office. Occasional travel and overnight stays. Please be aware that this role can only be worked in the UK and not overseas.

About the Job

Never has there been a more important time for trees and forests to help tackle the climate emergency and provide a much-needed sanctuary for people and wildlife. Our government are committed to creating 30,000ha of woodland a year across the UK by the end of this Parliament. This acceleration in current planting rates in England will contribute to meeting the net-zero by 2050 ambitions, and to government’s wider environmental targets.

The Department for the Environment, Food & Rural Affairs (Defra) and the Forestry Commission have set up a joint tree planting programme for England to support the forestry sector, landowners and communities in the delivery of these ambitions. This role will focus on supporting and delivering regional promotion and engagement plans, and coordinating business development activity. You will work closely with the promotion and engagement team and regional teams.

If you are passionate about the role of forestry in creating a better future for England, and want to play a key part that, we want to hear from you! By joining this programme you will become part of a team of passionate, committed colleagues, and you will have the opportunity to build on a wealth of expertise to take this ambitious work forward. You will be able to make your mark by helping the Forestry Commission to revolutionise how we promote woodland creation and reach new audiences.

Our staff engagement levels are consistently well above the Civil Service average and staff turnover is well below. We value our people, we look after them, and we will look after you. We hope you will join us for the challenge.

Job Description

The Engagement Officer will provide direct support to the Area Marketing and Communications Manager, Land Use Advisors, and the wider team in relation to any Promotion & Engagement (P&E) activity. This may range from coordinating events, to conducting desk-based targeting research, to triaging customer enquiries. Additionally, they will provide help and support to external stakeholders and customers, working together with the regional P&E and wider Area team, to help us reach the largest number of people amongst our target audiences.

Key Work Areas

  • Work with Area Marketing and Communications Manager to help deliver Promotion & Engagement regional implementation plan and respond to any arising promotion and engagement opportunities.
  • Coordinate business development activity, working together with Land Use Advisors, for example: research opportunities and manage attendance at networking events, farm clusters or local marts; help arrange farm walks.
  • Manage event organisation and attend events where required, working with Area colleagues
  • Create localised content such as case studies or newsletters, working with the national P&E team and Area team
  • Undertake lead generation activities with new and existing audiences, which will range from researching new leads and proactive targeting of larger landowners, to early stage follow up of leads, to coordinating localised engagement with stakeholders.
  • Help coordinate collaboration with other advisors
  • Maintain a list of, and coordinate Area engagement with, all localised farmer and landowner forums/networks/groups, working within broader Area stakeholder engagement plan.
  • Support regional stakeholder engagement in line with agreed plans, including maintaining stakeholder mapping databases and taking minutes of meetings.
  • Triage incoming enquiries where required, working together with Area colleagues as per agreed regional enquiry process.
  • Own local usage of Lead Tracker/CRM system, supporting Area colleagues as necessary and ensuring leads are followed up. Ensure any new leads generated at events are logged in the Lead Tracker/CRM system. Run regular reports on system data and identify trends and areas for improvement/opportunity
  • Provide administrative support for P&E colleagues and any staff conducting P&E activity within the Area, for example sending out materials, arranging meetings/events, coordinating private agent engagement, formatting farm audit reports, etc.

Some travel will be required, mainly across the Yorkshire and North East Area. This may involve occasional weekend work when supporting agricultural shows.

Please note that this vacancy requires a minimum of 30 hours to be worked per week, applicants who wish to work an alternative pattern are welcome to apply but your preferred working pattern may not be available and you should discuss this with the vacancy holder before applying.

The role will report to the Area Marketing and Communications Manager.

Person Specification


  • Prior experience of engaging with external customers and stakeholders through different channels including face to face
  • Prior experience of event management
  • Prior experience of copy-writing
  • Highly organised and a proactive communicator
  • Team player, able to work effectively with colleagues
  • Strong interpersonal and influencing skills
  • Good IT skills and able to familiarise self quickly with new systems

Essential Professional and Technical experience

  • Educated to degree level (any subject) or equivalent experience in relevant role


  • Prior experience working within the farming, forestry or land management sectors
  • Experience in GIS software desirable but not essential, to support customer targeting based on spatial information
  • Experience of using e-marketing platforms such as Mailchimp
  • Experience of lead generation activity

Find full job details and how to apply here.